U-T Community News to acquire MainStreet Communications

Ramona’s 127-year-old community newspaper is among eight weekly community news publications that will become part of  U-T San Diego growing media portfolio.

Friday, Nov. 1—U-T Community News, LLC, an affiliate of U-T San Diego, announced today that it expects to complete the acquisition of MainStreet Communications’ San Diego publications on Monday, Nov. 4. The transaction includes the acquisition of eight community newspapers and their websites – La Jolla Light, Del Mar Times, Poway News Chieftain, Rancho Bernardo & 4S Ranch News Journal, Solana Beach Sun, Carmel Valley News, Rancho Santa Fe Review and Ramona Sentinel. The eight weekly publications have a total average net circulation of 99,431 copies according to Circulation Verification Council and Mainstreet Media.

The U-T will create a new division, U-T Community News, to operate these papers.

The acquisition is part of an overall strategy to better serve the San Diego community through publishing of hyperlocal news that complements the more regional reporting of flagship newspaper, U-T San Diego.

“We are thrilled to be taking on the stewardship of these community newspapers,” said U-T San Diego Publisher Douglas Manchester. “We firmly believe that community news is one of the hallmarks of strong local newspapers, and we intend to continue this legacy for many years to come.”

“This acquisition was driven by Papa Doug and his vision that we will be able to service San Diego neighborhoods more effectively through U-T Community News,” added U-T San Diego CEO John T. Lynch. “With these papers as a template, our strategy will be to launch additional community papers in San Diego’s larger communities and neighborhoods.”

The community newspapers will continue to operate under current local management and with separate staffs supported by the U-T San Diego newsroom. Phyllis Pfeiffer, current group publisher of Mainstreet Communications’ San Diego publications, will continue to lead the community newspaper group as vice president and general manager of the U-T Community News division.

“With the resources of U-T San Diego ownership, we believe we can be more effective than ever in serving our local communities,” said Pfeiffer. “We look forward to expanding our reach and building upon our brand of news.”

Advertising in the community publications is expected to also be offered by U-T San Diego as part of its integrated media portfolio.

The San Diego Union-Tribune, LLC, owner of the 144-year-old U-T San Diego, is San Diego’s leading media company and its most comprehensive source of news and information. Each week, U-T San Diego products reach more than 96 percent of all San Diego County households through the combined strength of its integrated media portfolio: the Pulitzer Prize-winning newspaper, U-T San Diego; the website, UTSanDiego.com; the Night + Day weekly entertainment guide; Spanish-language products, Enlace and Vida Latina San Diego; an all-day local television station, U-T TV; and additional home-delivered products.

Related posts:

  1. MainStreet Media announces merger
  2. Sentinel has new publisher
  3. Sentinel publisher expands his role
  4. The Role of the Publisher
  5. Sentinel receives 3 statewide awards

Short URL: http://www.ramonasentinel.com/?p=28519

Posted by Maureen Robertson on Nov 1 2013. Filed under News, Ramona. You can follow any responses to this entry through the RSS 2.0. You can skip to the end and leave a response. Pinging is currently not allowed.

4 Comments for “U-T Community News to acquire MainStreet Communications”

  1. Meg

    This monopolization of our local media shouldn't be legal. This is truly a sad day.

  2. Way

    Papa manchester, Jim jones, Joe McCarthy. What a sad collection of men with delusions of adequacy. Farewell to objective news.

  3. Jim C

    And farewell to free internet access to the Sentinel. That's exactly what they did with the UT – you used to be able to read it online, like most other papers. Now, they try to force you into buying an online subscription. I care about 2 things they report so I'm not about to buy a subscription to not read the rest of the junk they write.

    I'm afraid our community newspaper will cease to exist as we have known it for so long. A very sad day for Ramona.

  4. Guest

    While I might agree with you that this is sad, how can a newspaper make money if they don't sell subscriptions and ads? And his name is Doug Manchester. I refuse to add the other name he's given himself. What an egotistical load of BS. I think I'll start calling myself "King" and see if that catches on. And while you are busy bemoaning Manchester for his ruination of all he touches, what do we say to those who sold out our hometown newspaper? Just sayin.

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